Remember when Isabelle mentioned National Friendship Day last month? And shared that adorable little tote? Well, the working women at Ann Veronica are at it again!

When Ann Perrino, the owner of Ann Veronica Handprints, found out a friend, Laurie Hyndman had been diagnosed with breast cancer, she did what she does best: made a handbag, made it cute, and made it give back, too. Here's what Ann had to say:

"When I saw how Laurie responded to her personal struggle with cancer, in sharing her own story with friends and family, and in finding both a generosity of self and a profound sense of humor, I believe she showed her true spirit. Rather than asking ‘What am I going to do to get through this?’ her actions said, “What am I going to do to help others get through this?"

The subsequent original and whimsical Pink Ribbon print "Bravery" is available on all 21 of Ann Veronica's handbag styles and accessories. Best of all, 10% of all sales (not just proceeds!) goes to breast cancer research and, because the bags are 100% biodegradable, they are a friend to the environment, too!

                                            The Bravery Bag                                    The Brave Friends, Ann and Laurie

So, Posh Mamas...? What are you going to do to help others get through this?

Start by checking out Rock the Pink in its entirety!